Thursday, April 2, 2009

Team nuun-FeedTheMachine Announces 2009 Sponsors

We at Team nuun-FeedTheMachine are proud to announce our amazing sponsor line-up for 2009. Most of them have been supporting us for years which is a testament to the fact they recognize the enormous effort we put in at racing competitively around the world and supporting the growth of our sport in the US. The team will race as nuun-FeedTheMachine in 2009.

Joining our stalwart co-title sponsor nuun - which has kept the team hydrated and at optimum performance during the world's toughest endurance races - is our new sponsor FeedTheMachine - endurance sports nutrition retailer. FeedTheMachine has been providing the best endurance sports nutrtion products to endurance athletes for years so the partnership was a natural fit. Christian Burke -owner - explains, "Becoming the co-title sponsor of DART was an exciting development for our company because this team epitomizes what endurance is all about. They compete successfully all over the world in all sorts of conditions for days at a time on little to no sleep. As an expedition adventure racer myself, I know what they put themselves through and understand their need for cleverly designed nutrition programs. They are a savvy group that keeps trying all sorts of products under intense conditions. When I want to carry a new product, I just ask the team to test it and see what they think. Since they are 10+ athletes, they provide me with solid feedback that sometimes varies based on individual preferences. I then combine it with my company's own testing to share with our customers. This is invaluable information that our customers seriously appreciate and come to us for. Ryan VanGorder - co-founder of DART - concurs, "After so many years of racing, we've gathered a wealth of hard earned knowledge on what works under given conditions so we're pleased to be able to share this with FeedTheMachine so they can - in turn - help their customers. We've been doing this successfully with nuun for years so we're glad our experience can help others."

One of the result of this partnership is a new multivitamin and mineral supplement for athletes called SportMulti that is part of FeedTheMachine's own line of products - FTM Brand. SportMulti is a complete, high potency, and naturally sourced multivitamin and mineral supplement made from the most bioavailable nutritients. It's designed for athletes to address their unique needs due to the additional stresses on the body brought on by training and competition.

In addition, to our co-title sponsors, we've partnered with the best of breed in the outdoor industry. After years of racing in some of the most difficult conditions on earth, we've come to appreciate a good piece of equipment when we find one. Our success depends on the gear we use and sometimes even our lives hang in the balance if a piece of equipment fails. So, when it comes to selecting gear, we better know what we're doing.

With that in mind, our 2009 sponsors have been carefully selected not because they give us free stuff, but rather because they make use faster and keep us safe.

If you haven't tried some of their products or services, give them a try. You won't be disappointed and you may just be that much faster! If you have any questions about any of our sponsors' product, drop us a line and we'll be happy to help.

See below for a list of our best in class sponsors:

nuun - portable electrolyte replacement
FeedTheMachine - endurance sports nutrition retailer
SportMulti - high potency multivitamin and mineral supplement for athletes
Rudy Project - helmets and sunglasses
Arc'Teryx - outdoor clothing
Vasque - shoes
Suunto - wristop computers, wireless performance devices, and compasses
Full Speed Ahead - bicycle components
Light & Motion - lighting systems
Gregory Mountain Products - backpacks
Teko - performance socks
Ibex - cycling apparel
Michelin - tires
Hydrapak - hydration reservoir systems
Hayes - disc brakes
Manitou - suspension forks
Headsweats - head gear
Ergon - ergonomic mountain bike grips
Crank Brothers - pedals
Second Ascent - outdoor gear store
Turner Suspension Bicycles - mountain bikes
Epic - kayak paddles
Kokatat - watersports wear
KINeSYS - performance sunscreen
Outdoor Adventures Center - Northwest Kayaks
Face Level Industries - riverboards
Gu - Energy Gels
Blue Seventy - wetsuits
PROBAR - meal replacement energy bar
Sharkies - organic fruit chews
Northwest Outdoor Center - kayak rentals, classes, and tours
Erik Moen - Orthopedic / Sports Physical Therapy and Sports Performance

We trust our lives to these products!

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